Lord Krishna had
thousands of Gopies
who loved him, and it was said that
he could be with all
of them at the same
time in different places .Now the Internet gives you the same power to
communicate with anyone
anywhere in the world, at the same time .
A website
is powerful medium of Communication.
To understand
the benefits of website,let us start by answering three basic questions:
WHO, WHY and WHEN ?
Well, almost everyone
who is conducting any business or organising any institute and hopes
to continue with the same in and beyond
year 2000 and achieve a successful growth needs a Website.
In near future, a
website will become as essential as a telephone is today.
There can be various
reasons why you should set up a website.
Here
are some of the prominent ones.
The Internet will soon
become the most important medium of Communication, and the Website your
Communication Center.
There are three main
advantages of using the Website as your Communication Center.
1. It is very
fast . Any potential customer looking for information about your company, products,
prices
can get it instantly from your Website.
Without
having to write or call for information.
2 . It doesn't cost
you a lot .Once you put all the relevant information on the Website ,it
doesn't
cost you anything extra for every visitor who visits and views the information.
Which is not the case with printed brochures and catalogs.
3. It can always be
updated.
If you update the website regularly, the visitors can always get the latest
information.
This is very important if your product range and prices are frequently
changing.
Unique
and cheaper e-mail
E-mail
on the Website works out much cheaper to operate. Especially if you need
many e-mail ID's.
Getting extra E-mail
accounts from your service provider (ISP) is much costlier.
Extra E-mail IDs on
the website will either be free or will cost you a very nominal amount
as set-up
fee.
Moreover, the advantage
with a website E-mail is that all the IDs share the available server space
&
chances of jammed
mailboxes are much less.
Also, per Mega
Byte (MB) cost of mailbox memory on the site is much less compared by the
ISP's.
So, if you need any
number of e-mail ID's and use e-mail extensivelyfor your business, setting
up
a website is very
economical even on just this one count.
An added advantage
is that you get the e-mail ID's such as [email protected] rather than
having to work with names like [email protected] which will have to
change every time you change the ISP.
It was OK when VSNL
was the only ISP available, but now with new ISP's coming with more and
more
attractive packages, it's
better to have your own permanent e-mail ID's.
Transfer
of large data files
If you have branches
in other cities and need to exchange data through large files, it becomes
quite
difficult to attach
large files to e-mails.
You may have to exchange
floppy disks through courier services between the branches and the head
office. It's quite a hassel.
Your website can give
you a more convenient way to exchange data through FTP access.
(FTP stands for file
transfer protocol.)
You can reserve the
part of your website exclusively for FTP and use it to exchange data files
on the
website.This area
can be password protected, so general visitors to the site have no access
to this data.
If you are dealing
with overseas principals, they will expect you to have a website. It has
become one of the basic requirements of business all over the world. When
you contact any new overseas manufacturers for an agency or dealership,
having your own website can be an added advantage.
Your neighbour has website.
This can be also a
valid reason for setting up a website, and why not ? Didn't you buy Cielo
when your neighbour got one ?
A website does help
in improving your image.So even if you think that all other reasons mentioned
earlier are not important enough for you this one can probably get you
thinking about setting up a website!
A next
question that needs to be answered is : WHEN?
If you think you need
a website, the answer to "When?" is "NOW !" because tomorrow, you may not
get the domain name you want.
Tens of thousands
of domain names are being registered everyday and common names are far
to find.
Think about a name
for your website, and chances are, it will not be available.
Consider yourself
very fortunate if the name you want is still available.
So, we
invite you to have your own website, homepages.